
Public Relations: It’s all about the storytelling
“Marketing is no longer about the stuff that you make, but about the stories you tell.” – Seth Godin It’s true. Why do you love
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“Marketing is no longer about the stuff that you make, but about the stories you tell.” – Seth Godin It’s true. Why do you love

I used to think Christmas in July was tacky. That was, until, I began working in public relations. Now Christmas in July has a whole

There is no formula to the perfect pitch. In fact, many PR professionals think of media pitching more of an art, one to be perfected

“If I only had two dollars left, I would spend one dollar on PR.” – Bill Gates Most companies aren’t willing to spend money on

The PPR Strategies team spends hours and hours on the phone pitching our clients’ news stories to the media, with the ultimate goal being media

Finally, the moment you’ve been waiting for. You’ve followed the steps in our past two blog posts (here and here), and a reporter is interested

Once you’ve taken all the steps in our last blog post: Before You Catch the Media’s Attention, which will ensure your organization is ready for media

So, you want to catch the media’s attention? Before you ask how to get attention, ask if your organization is prepared for attention. Following these

Do you know someone who is perfect? You know who I’m talking about. They’ve got the perfect hair, the perfect job, with a perfect matching
Frederick County Office of Economic Development (FCOED) worked with PPR on creating a brand and then rolling out the new brand, their team was professional, meet every deadline and work with us as part of our team. This isn’t the only project we have hired PPR to lead but it did have the fastest timeline and is the most public project.
PPR gave us the faith we needed to take on a large branding project and they positioned us to be successful in every way possible. Like with all large projects, on our end, there were some curveballs and Sandy was right beside us to navigate changes, keep us calm and remain successful.

Helen Propheter
Former Executive Director, Economic and Workforce Development for the Frederick County Office of Economic Development
The PPR Strategies team assisted with our day-of virtual event execution and guest registration details. They anticipated our every need, executed at a high level, and were reliable and accessible to us throughout our engagement. Will definitely turn to Sandy and the team again to deliver sophisticated virtual events!

Sharon Schreiber
COO of the Economic Alliance of Greater Baltimore
“Sandy provided an economic development perspective that our aviation community really needed to hear. She was able to relate to our audience and provide them with actionable strategies for collaboration between aviation and economic development — two industries that should be working together every day, but often get stuck in their own silos. She provided examples of successful collaborations in airports across the country, along with customizing specific suggestions for our audience. Her energy and enthusiasm makes her the perfect after-lunch keynote.”

Courtney A. Beamon
Delta Airport Consultants, Inc.
Over the past several months, I’ve had the opportunity to participate in Leadership Essentials, a leadership development program through Loyola University. Through a combination of
Resetting My Internal GPS Sitting in the back of my mom’s car as a little kid, I could tell where we were by the way
Committees can be one of the most powerful tools an organization has, or one of the easiest ways for good work to get slowed down.
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