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Pitching to the media can be tricky business. Many people worry about annoying an editor or producer by contacting them, so they don’t take any
Nowadays, creating regular, original content is a non-negotiable. It’s a key way that potential customers can find you, learn about you, and begin to know,
Recently I got an email from a colleague who asked me if I had attended the Preakness, and “if not, then you have a doppelganger
Don’t miss a single chance to raise awareness and elevate the importance of your community. Understanding how to write an effective press release only increases
Recently, I attended a few big conferences in the Economic Development industry — the West Virginia Economic Development Council’s Fall Conference, the International Economic Development
Is your Facebook page or Twitter feed so quiet you could count on one hand the new followers you’ve gained in the last two months?
People often ask me, “What can I do to shake things up with my marketing efforts?” While I believe this is a very loaded question,
Small businesses owners often face big expenses (and the migraines to match). When inventory, payroll, and equipment threaten to put you in the red, the
It’s official—fall is here. That means it’s time to break out the cozy sweaters, boots, and scarves and get outside and enjoy the region’s colorful
Cue the jazz hands: EDO Breakthrough has steadily increased its plays and maintains a whopping 71% consumption rate. The takeaway is: we’re hitting our stride
When I arrived in Bath, my first adventure started with a taco. Pretty on brand for England, right? 😉 I know this isn’t the Jane
June is characterized by long stretches of sunshine, good vibes, and a time to celebrate Pride! In many communities, a Pride flag has become a
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