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Here’s the thing about post-event surveys: people actually take time out of their day to fill them out. That’s an act of goodwill, and you
Words of Affirmation: Speak the Vision Out Loud and Together The cornerstone of any successful engagement effort is transparent, two-way communication. But here’s what most
Journalists don’t need more emails. They need real stories. This week’s blog is for small but mighty communications teams and anyone trying to get noticed.
Trying to stand out in a crowded market? Struggling to reach the right audience or get your message heard? One of the most effective—and often
The calendar doesn’t lie: the end of the fiscal year is only nine weeks away! While your annual report may be the lowest priority on
While we’d love to dismiss this as an April Fools Joke, the end of FY25 will be here before we know it. We are 90
Marketing and economic development professionals face a rapidly evolving landscape that demands adaptability and innovation. From social media shifts to the resurgence of in-person event
Ever wonder how data can power up your marketing efforts? If you’re not already using it to guide your strategy, now’s the perfect time to
The International Economic Development Council (IEDC) Marketing & Attraction Training Course, held on July 23-24, 2024, gathered 60+ economic development professionals to help enhance their
Question 1) You need to follow up with a site selector who went quiet after a promising meeting. Which subject line actually gets opened? A)
April is in full bloom! The sun is out, your flip flops are calling, and people are mapping out their weekend adventures, many of them
As winter gives way to spring, the change is hard to miss. The days feel longer (in the best way), more people are outside, and
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