An easy way to “braindump” blog ideas (Part 3 of 4-part series)
In this newsletter series, we’re discussing key ideas for creating content. In the last newsletter, we discussed how to collaborate on blog ideas with team
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In this newsletter series, we’re discussing key ideas for creating content. In the last newsletter, we discussed how to collaborate on blog ideas with team
So often, we can get stuck trying to create content consistently. In the last newsletter, we discussed how to map out a content calendar. Today,
Often, people get stuck trying to create Pulitzer Prize-worthy content for social media and newsletters, and then end up not creating anything at all. It
Recently, a colleague was sharing with me that she knew what she needed to do on social media, but was struggling to make it a
Each social media network offers something different and attracts different users. Which is part of the appeal of them! And with 81% of people in
At the recent IEDC Conference, I spoke on a panel giving marketing strategies, and someone asked: How can you build an active audience of various
We focus a lot on millennial marketing these days… What about Gen Z? Should Economic Development Organizations be marketing to this generation too? The short
Why is understanding your target audience so important? You might hear this marketing tip all the time… and you’ve definitely heard it from me 🙂
I’ve had a lot of conversations with people about the challenge of identifying your target customer. People say to me, “My target audience is EVERYONE!”
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Lori Valentine
Vice President of Policy and Public Relations at Prince George's County Economic Development Corporation
“Sandy provided an economic development perspective that our aviation community really needed to hear. She was able to relate to our audience and provide them with actionable strategies for collaboration between aviation and economic development — two industries that should be working together every day, but often get stuck in their own silos. She provided examples of successful collaborations in airports across the country, along with customizing specific suggestions for our audience. Her energy and enthusiasm makes her the perfect after-lunch keynote.”
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Delta Airport Consultants, Inc.
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Marta Gomez Frey
Director of the Collin Small Business Development Center
Welcome back to our 8 Weeks of Connection series! For the 8 weeks leading up to the new year, PPR is highlighting different team members
Welcome back to our 8 Weeks of Connection series! For the 8 weeks leading up to the new year, PPR is highlighting different team members
We’re back for our fourth year of the “8 Weeks” series! Can you believe it? Since 2020, our team has dedicated the last eight weeks
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