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Today, we’re reporting our findings from the TikTok Challenge we kicked off in mid-July! Our goals were simple: We wanted to test the platform for
Last week, we talked about the importance of dropping our preconceptions about people in generations different from us, and instead, getting curious about how we
If you’re looking for an excuse to download the TikTok app, we’ve got it for you today! Yesterday, PPR Strategies posted our first TikTok video,
Creating regular content is a non-negotiable part of your marketing strategy. It’s a key way that potential customers can find you, learn about you, and
Small Business Saturday is coming up on Saturday, November 30th. Consumers everywhere are encouraged to shop at their local brick and mortar small businesses –
The other day, I got into the car, and after 5 minutes of driving, I realized that I wasn’t taking my normal route to that
“The definition of insanity is doing the same thing over and over and expecting different results.” – Albert Einstein Organizations will sometimes bring me in
Last week for the 4th of July, we went to the local 4th of July celebrations in Shepherdstown with the Shepherdstown Rotary Club. The community
In this newsletter series, we’re talking about ways to come up with content. In the last newsletter, we discussed ways to brainstorm blog posts. Once
At PPR, we don’t just write about economic development; we live it, one client story, strategy, and design at a time. Every member of our
This fall, “in-person” doesn’t always mean sitting in a ballroom, barely staying awake for slides. Organizers have collectively decided that if they’re going to get
Virtual events became a necessity during the pandemic, but they didn’t disappear when in-person gatherings returned. Today, organizations have more options than ever for bringing
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