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I walk when I talk. Did you know that? 70% of the time a client is on the phone with me, I’m walking in circles.
Pitching to the media can be tricky business. Many people worry about annoying an editor or producer by contacting them, so they don’t take any
Nowadays, creating regular, original content is a non-negotiable. It’s a key way that potential customers can find you, learn about you, and begin to know,
Before setting goals for 2018, it’s important to take time to acknowledge your successes in 2017. You might even be surprised to look back and
Okay, I admit it… I have a relatively new addiction to Gilmore Girls. I started watching it on Netflix with my teenage daughter, Tabitha (or
As we come near to the end of the year, it’s time to start thinking about how to get a jumpstart on the new year.
Have you ever wondered how many people visit your website once… only to never come back again? If you aren’t wondering that, you should! So
I’ve had a lot of people ask me about Facebook Live videos — how to get started with them and how to incorporate them into
At the Mid-Atlantic Marketing Summit I recently attended, speakers emphasized the importance of having a sales funnel. This means that your organization has a way
The calendar doesn’t lie: the end of the fiscal year is only nine weeks away! While your annual report may be the lowest priority on
A local high school student clicks on a career and technical education (CTE) website out of sheer curiosity. Minutes later, they’ve found a program they
As a longtime economic development and tourism writer and an Augusta local, the frenzied excitement surrounding the Masters Tournament feels special, as it powers my
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