Should we be marketing to Generation Z?
We focus a lot on millennial marketing these days… What about Gen Z? Should Economic Development Organizations be marketing to this generation too? The short
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We focus a lot on millennial marketing these days… What about Gen Z? Should Economic Development Organizations be marketing to this generation too? The short
Why is understanding your target audience so important? You might hear this marketing tip all the time… and you’ve definitely heard it from me 🙂
I’ve had a lot of conversations with people about the challenge of identifying your target customer. People say to me, “My target audience is EVERYONE!”
Is your website getting you more leads and expansions? Or is it COSTING you leads and expansions? Unfortunately, many EDOs are making a lot of
It can be easy to think of your Economic Development Organization as a government organization versus a business. However, this can stop you from proactively
Today, I’ve got a gift for you! Have you ever wondered if you might be losing prospects and customers due to an outdated website? What
Different words and ways of speaking will resonate with different target audiences. You can talk in emojis and abbreviated words to millennials… But communicating in
What’s the end goal you want your audience to take in your marketing initiatives? Do you want them to pick up the phone and call
Next week (October 22nd – 28th), Maryland will honor Economic Development Week in Maryland. This is Maryland’s 7th annual celebration, and it’s an excellent opportunity
“If you’re like me and have a one-man marketing team, or even if you’re a big organization, PPR Strategies elevates your marketing and communications through every aspect of the planning and execution process.”
Courtney Swenson
Former Marketing Manager, Economic Development & Tourism Office Stafford County, VA
We needed an expert, yet flexible and affordable event planning service for team member-facing celebrations on a timeline of about six weeks. The team at PPR Strategies was wonderful to work with, and our events were a hit and went off without a hitch. What I appreciated most was having a partner that took the burden off of our internal team and was easy to work with once we secured approvals on the vision and budget. It was a successful partnership.
Kimberly Conquest
Senior Director, Marketing & Communications, UVA Community Health
PPR Strategies elevates your marketing and communications through every aspect of the planning and execution process.
Courtney Swenson
Stafford County Department of Economic Development & Tourism
As 2024 winds down, so does PPR’s 8 Weeks of Connection series—a celebration of how our team has embraced connection throughout the holiday season. In
We’re back again with our 8 Weeks of Connection series! For the 8 weeks leading up to the new year, PPR highlights different team members
Welcome back to our 8 Weeks of Connection series! For the 8 weeks leading up to the new year, PPR highlights different team members as
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