
Why understanding your target audience is so important
Why is understanding your target audience so important? You might hear this marketing tip all the time… and you’ve definitely heard it from me 🙂
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Why is understanding your target audience so important? You might hear this marketing tip all the time… and you’ve definitely heard it from me 🙂
Many of us remember what work was like before email. We had fax machines in the office to send documents, and used a device called
I’ve had a lot of conversations with people about the challenge of identifying your target customer. People say to me, “My target audience is EVERYONE!”
As a one or two-person EDO office, it can be a struggle to keep up with marketing (not to mention all of your other daily
Today I’m asking for your feedback… What kind of information do you need help with? We love creating guides and content based on your specific
Is your website getting you more leads and expansions? Or is it COSTING you leads and expansions? Unfortunately, many EDOs are making a lot of
It can be easy to think of your Economic Development Organization as a government organization versus a business. However, this can stop you from proactively
Today, I’ve got a gift for you! Have you ever wondered if you might be losing prospects and customers due to an outdated website? What
Different words and ways of speaking will resonate with different target audiences. You can talk in emojis and abbreviated words to millennials… But communicating in
Sandy understands this not just as a business guru, but as a thoughtful, engaged, powerful female leader.
Bondy Shay Gibson, Ed.D.
Superintendent, Jefferson County Schools
Your energy, personality, enthusiasm, and professionalism created the perfect combination.
Charles County Department of Economic Development
PPR Strategies transformed our marketing and public relations opportunities because of its customized approach. PPR Strategies consultants demonstrated a significant depth of knowledge and passion for helping our business grow. I’m absolutely confident that PPR Strategies can help your organization.
Marta Gomez Frey
Director of the Collin Small Business Development Center
As the first crocuses of March sprout from the ground, so too may your anxiety about conferences, Business Appreciation Week events, and galas slated for
As a longtime business owner, I know my strengths and weaknesses and I acknowledge them openly. While admitting what I don’t know is a start,
By: Sophie Howard, HR Consultant, Vivo Growth Partners How great would it be if there was one magic ingredient that kept your team engaged and
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