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Has your organization ever been guilty of just “checking things off the list” when it comes to your marketing efforts? You know what I’m talking
“The definition of insanity is doing the same thing over and over and expecting different results.” – Albert Einstein Organizations will sometimes bring me in
Redesigning a website is more than putting a new face to the same old content. One common mistake when it comes to website redesign is
Last week for the 4th of July, we went to the local 4th of July celebrations in Shepherdstown with the Shepherdstown Rotary Club. The community
Do you ever struggle with confidence? I’ve spoken to a lot of people who struggle with confidence – people ranging from Gen Z to Baby Boomers.
Recently I went to a talk led by my friend Julie Gaver, a keynote and motivational speaker, workshop host, and all-around truly amazing woman! I’ve
Here we are, finishing up the first quarter of 2019! What new year’s resolutions or goals did you set at the beginning of the year
I’m excited to announce that I’ve written an article for The IEDC Journal, and it has been published in the latest issue! After I gave
Why do I look so excited to be in this photo – and why am I holding a stuffed alpaca? This is actually a snapshot
As a leader, it’s important to show up, make connections, and drive real impact in the communities you serve. Strong leaders don’t dictate; they empower.
The best destinations are the ones people fall in love with, return to time and time again, and share with others. For communities and businesses,
Marketing and economic development professionals face a rapidly evolving landscape that demands adaptability and innovation. From social media shifts to the resurgence of in-person event
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