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It’s been 20 years since I started working in economic development. Over the years I’ve provided support to hundreds of organizations in the mid-Atlantic region.
Staring at a blank page is scary. What’s the plan? What do I say? How do I make my words sound authentic? What do I
I’ve got some exciting news to share with you today! But first, a quick question… Have you heard of Periscope, the new live streaming video
A new fiscal year and the back-to-school hustle make for a great time to push yourself to create and implement a strategic communications plan. Your
Last month I had the opportunity to speak to several hundred middle school students for Career Day. WOW — I know! Thank goodness I spoke
Have you ever waited to publish a blog post because you wanted it to be perfect first? Before you know it, months have gone by,
As important and timeless as the written word is, it would be pretty boring to read content in a black and white world. Other than
Brand Identity is the ‘combined effect of visual elements in your marketing materials’. So what exactly does brand identity include? Your brand identity includes anything
This year, I’ve made a conscious choice to do things differently in both life and business. Though I work in a creative industry, I haven’t
In today’s competitive job market, finding the perfect candidate goes beyond attending the “right” college or university. At PPR, we value skills-based hiring, which emphasizes
I recently traveled to Bath, England, for a “workation” trip that reminded me how much I value community, whether it’s the one I know well
Trying to stand out in a crowded market? Struggling to reach the right audience or get your message heard? One of the most effective—and often
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