Secret #1: Crafting Your Customer Avatar
Your uniqueness literally makes you who you are. You are uniquely composed of hundreds of thousands of years of evolution to become the person you
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Your uniqueness literally makes you who you are. You are uniquely composed of hundreds of thousands of years of evolution to become the person you

Recently, I took a trip to Nashville, TN with my family. My contribution to the planning was booking the hotel. My husband Sid booked our

Today, I have a personal update for you. 🙂 Last month, I officially graduated from the 2-year Universal Health Principles™ program. In this program, we

Is there a secret formula to exactly how often you should be posting content or reaching out to people 1:1? Consider all the ways you

I walk when I talk. Did you know that? 70% of the time a client is on the phone with me, I’m walking in circles.

Pitching to the media can be tricky business. Many people worry about annoying an editor or producer by contacting them, so they don’t take any

Nowadays, creating regular, original content is a non-negotiable. It’s a key way that potential customers can find you, learn about you, and begin to know,

Before setting goals for 2018, it’s important to take time to acknowledge your successes in 2017. You might even be surprised to look back and

Okay, I admit it… I have a relatively new addiction to Gilmore Girls. I started watching it on Netflix with my teenage daughter, Tabitha (or
PPR Strategies elevates your marketing and communications through every aspect of the planning and execution process.

Courtney Swenson
Stafford County Department of Economic Development & Tourism
“PPR Strategies has been an absolute pleasure to work with! We approached them to assist us in crafting a narrative that showcases the distinct qualities of our six counties. Their attention to detail and creativity brought our vision to life, transforming our website into an informative destination for site selectors, investors, and our partners, ultimately enhancing our ability to connect with these key audiences.”

Lori Valentine
Vice President of Policy and Public Relations at Prince George's County Economic Development Corporation
Sandy understands this not just as a business guru, but as a thoughtful, engaged, powerful female leader.

Bondy Shay Gibson, Ed.D.
Superintendent, Jefferson County Schools
Economic development comes with plenty of moving parts. But few things can spook a community faster than unanswered questions, unexpected announcements, random social media rabbit
Good things grow when they get the right conditions: a little sun, a little space, and people who tend to one another. That’s true of
Traditionally, “sports and economic development” conjures a shiny new stadium and a ribbon-cutting. But the real opportunity in most communities is smaller and recurring: the
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