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Is your website getting you more leads and expansions? Or is it COSTING you leads and expansions? Unfortunately, many EDOs are making a lot of
It can be easy to think of your Economic Development Organization as a government organization versus a business. However, this can stop you from proactively
Today, I’ve got a gift for you! Have you ever wondered if you might be losing prospects and customers due to an outdated website? What
Summer is in full swing! And at the Dubay-Sponaugle house, our garden is in full bloom. We’ve got kale, tomatoes, zucchini and more… Just check
Different words and ways of speaking will resonate with different target audiences. You can talk in emojis and abbreviated words to millennials… But communicating in
What’s the end goal you want your audience to take in your marketing initiatives? Do you want them to pick up the phone and call
Since the beginning of May, I’ve been speaking almost nonstop at live events. My unofficial speaking event tour kicked off in early May, when I
As summer approaches, it’s a chance to take some time off and recharge. Taking a vacation requires planning in advance — where you’ll go, what
We’ve all heard that we should start with “why.” However, when it comes to EDO marketing, publicity, proposal submissions, and networking, you must start with
A local high school student clicks on a career and technical education (CTE) website out of sheer curiosity. Minutes later, they’ve found a program they
As a longtime economic development and tourism writer and an Augusta local, the frenzied excitement surrounding the Masters Tournament feels special, as it powers my
While we’d love to dismiss this as an April Fools Joke, the end of FY25 will be here before we know it. We are 90
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