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What’s Travel & Tourism’s secret weapon right now? Collaborations! There’s never been a more important time to come together with state and regional partners as
National Travel and Tourism Week is coming up from May 3rd through May 9th. With travel and tourism so restricted, what can you do now
We focus a lot on millennial marketing these days… What about Gen Z? Should Economic Development Organizations be marketing to this generation too? The short
Why is understanding your target audience so important? You might hear this marketing tip all the time… and you’ve definitely heard it from me 🙂
I’ve had a lot of conversations with people about the challenge of identifying your target customer. People say to me, “My target audience is EVERYONE!”
As a one or two-person EDO office, it can be a struggle to keep up with marketing (not to mention all of your other daily
Today I’m asking for your feedback… What kind of information do you need help with? We love creating guides and content based on your specific
What’s the end goal you want your audience to take in your marketing initiatives? Do you want them to pick up the phone and call
We’ve all heard that we should start with “why.” However, when it comes to EDO marketing, publicity, proposal submissions, and networking, you must start with
As 2024 winds down, so does PPR’s 8 Weeks of Connection series—a celebration of how our team has embraced connection throughout the holiday season. In
We’re back again with our 8 Weeks of Connection series! For the 8 weeks leading up to the new year, PPR highlights different team members
Welcome back to our 8 Weeks of Connection series! For the 8 weeks leading up to the new year, PPR highlights different team members as
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