Get more visitors to choose your destination as their dream vacation.
You may know that reaching more desired customers requires a strategic marketing and PR plan. But when it comes to securing press and elevating your web presence, where do you start?
- How do you put together a pitch that gets the media’s attention?
- Which publications should you target so you reach the right audience?
- And between Facebook, Twitter, and the latest social media craze, how do you stay relevant with your target market?
Strategies Tailored to You
While word of mouth was once enough to create tourism momentum, visitors seek personalized, well-endorsed experiences more than ever before. Thus, a multi-platform approach, rich with visuals, sensory copy, and targeted adventures, takes communities from ordinary to extraordinary. We match your offerings to visitor motivations.
Knowing where your tourism audiences engage in print and within the digital ecosystem fuels forward momentum for your destination. At PPR Strategies, we carefully consider the role of paid and earned advertising in driving awareness and results. After establishing the most appropriate platforms for connection, we act on opportunities and assess performance with ongoing analytics.