
Why understanding your target audience is so important
Why is understanding your target audience so important? You might hear this marketing tip all the time… and you’ve definitely heard it from me 🙂
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Why is understanding your target audience so important? You might hear this marketing tip all the time… and you’ve definitely heard it from me 🙂
Your energy, personality, enthusiasm, and professionalism created the perfect combination.

Charles County Department of Economic Development
PPR Strategies has been an invaluable partner in helping us navigate the workforce development initiatives with precision and impact. Their expertise, strategic approach, and commitment to our goals have resulted in meaningful connections and tangible outcomes. We highly recommend PPR Strategies to any organization looking to elevate their outreach and engagement efforts.

Mike Brown
Work-based Learning Teacher Specialist, Frederick County Public Schools
“Sandy provided an economic development perspective that our aviation community really needed to hear. She was able to relate to our audience and provide them with actionable strategies for collaboration between aviation and economic development — two industries that should be working together every day, but often get stuck in their own silos. She provided examples of successful collaborations in airports across the country, along with customizing specific suggestions for our audience. Her energy and enthusiasm makes her the perfect after-lunch keynote.”

Courtney A. Beamon
Delta Airport Consultants, Inc.
Snack #1: A Speedy Strategy to Strengthen Alliances Release Date: November 4, 2025 Perfect for: When you’re drowning in gratitude but short on time! Let’s
You know better than anyone that progress rarely follows a blueprint. It twists, surprises, and occasionally feels like someone forgot to hand us the instruction
Let’s be honest: economic development, as a term, sounds pretty technical (and often needs explanation). But strip away the jargon, and you know what economic
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