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Why understanding your target audience is so important
Why is understanding your target audience so important? You might hear this marketing tip all the time… and you’ve definitely heard it from me 🙂
Blog
Why is understanding your target audience so important? You might hear this marketing tip all the time… and you’ve definitely heard it from me 🙂
Frederick County Office of Economic Development (FCOED) worked with PPR on creating a brand and then rolling out the new brand, their team was professional, meet every deadline and work with us as part of our team. This isn’t the only project we have hired PPR to lead but it did have the fastest timeline and is the most public project.
PPR gave us the faith we needed to take on a large branding project and they positioned us to be successful in every way possible. Like with all large projects, on our end, there were some curveballs and Sandy was right beside us to navigate changes, keep us calm and remain successful.
Helen Propheter
Former Executive Director, Economic and Workforce Development for the Frederick County Office of Economic Development
PPR Strategies has been an invaluable partner in helping us navigate the workforce development initiatives with precision and impact. Their expertise, strategic approach, and commitment to our goals have resulted in meaningful connections and tangible outcomes. We highly recommend PPR Strategies to any organization looking to elevate their outreach and engagement efforts.
Mike Brown
Work-based Learning Teacher Specialist, Frederick County Public Schools
We needed an expert, yet flexible and affordable event planning service for team member-facing celebrations on a timeline of about six weeks. The team at PPR Strategies was wonderful to work with, and our events were a hit and went off without a hitch. What I appreciated most was having a partner that took the burden off of our internal team and was easy to work with once we secured approvals on the vision and budget. It was a successful partnership.
Kimberly Conquest
Senior Director, Marketing & Communications, UVA Community Health
As a leader, it’s important to show up, make connections, and drive real impact in the communities you serve. Strong leaders don’t dictate; they empower.
The best destinations are the ones people fall in love with, return to time and time again, and share with others. For communities and businesses,
Marketing and economic development professionals face a rapidly evolving landscape that demands adaptability and innovation. From social media shifts to the resurgence of in-person event
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50 Citizen Way
Suite 403-1B
Frederick, MD 21701
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301-360-3506
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